In recent years advanced materials have emerged and are having a major impact on the products around us. Coming from science and technology advanced materials can outperform traditional materials as they for instance can be tougher, can withstand higher temperatures, and can be tailored into new shapes.
When combining these materials with design the door to future products and solutions opens.
One of the main remaining barriers is the lack of knowledge of the potential use of advanced materials in designing new products. Danish Design Centre has partnered up with FAD in Barcelona and Happy Materials in Prague on the EU-project DAMADEI – “Design and Advanced Materials As a Driver of European Innovation”. The project that runs till Ultimo October seeks to put focus on European competitiveness.
It also aims to raise awareness among designers and to provide them with the appropriate experience on how to take advantage of the huge opportunities regarding these advanced materials.
Output
Besides consolidating a long-term collaborative European infrastructure to enhance the current network of partners through the involvement of the main European design sector and advanced materials stakeholders DAMADEI also aims to identify the needs, barriers and common areas of applications of both sectors as well as developing the potential interaction of Design and Advanced Materials as drivers of European innovation.
As a part of this 4 workshops (London 1st March, Copenhagen 22nd April, Prague 28nd May and Barcelona 8th July) will be hold to stimulate creative processes by exchanging European best practices in design through the application of advanced materials.